Search engine optimization (SEO)

The Process which is used to increase a ranking or volume,traffic quality of a site in search engines like google,yahoo etc is simply called a Search engine optimization (SEO) .Many times you all have seen whenever we try to search any keyword in any search engine site we found many pages are appear,but among all these pages normally we just check some sites or pages which is related to our keyword search means we all only check those sites which appear on top ranking and other one we don't touch or not seen.So an question arise all those sites which come on top ranking; how these sites come on top ranking or 1st 2nd pages?how these sites get traffic?how these sites get pr(page rank)?so the simple answer of this question is just, these backhend work done by "Search engine optimization (SEO) ".Now a days SEO playes a very important role in Internet Marketing field.
Search engines are always working towards improving their technology to crawl the web more deeply and return increasingly relevant results to users. However, there is and will always be a limit to how search engines can operate. Whereas the right moves can net you thousands of visitors and attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal. In addition to making content available to search engines, SEO can also help boost rankings so that content that has been found will be placed where searchers will more readily see it. The online environment is becoming increasingly competitive, and those companies who perform SEO's will have a decided advantage in visitors and customers.